YOU MAKE THE WORLD BEAUTIFUL
We make your brand beautiful
We create transformational brand identities (logos, color, type, etc.) through big picture strategy and attention to detail.
Once you have a strong identity, we make sure your brand is consistent from websites and billboards to bags and blog graphics.
Brand identity is an ongoing and evolving process. Whether it is a product launch, sales campaign, or event, we keep you gorgeous.
Brand identity should be a mirror. We create brands that reflect your business, making sure what people see is you.
We Promise You
We are not here to show off our design skills. We are here to showcase how wonderful and beautiful you are ALREADY. We are here to “K.I.S.S.” and tell (“Keep It Simple, Sweetie”)! You approach your life with integrity and heart, and that means you are already everything you need to be to attract the right people. And we are going to show that to the rest of the world.
I am Cheryl Springer, the founder and owner of Pure Simple Design, and our mission is to infuse visual branding with beauty. Because as Dostoevsky said, “Beauty will save the world.”
Cheryl is a design goddess. She can see the potential deep inside of you and uses design to pull that potential to the surface. When my friends and family saw my new branding, they couldn’t stop talking about how it was just ME. That’s how perfectly she captured me. That was the key to unlocking all the great ideas I had that were just waiting to come out.
Cheryl is remarkable at designing stunning branding. She really understands every aspect of effective branding and implements it into her design flawlessly. The results she delivered to me for my business branding are even better than I had expected!
Owner, Holistic Homesteaders